Bohs latest club to join Volkswagen ranks

Bohemians have announced that they will be sponsored by Karmann Volkswagen this season, strengthening the motor group’s support of Irish football.

Volkswagen also revealed this week that they would be sponsoring fellow Dublin club Shelbourne over the coming campaign.

This new dealership opened in just April last year and is continuing to build links with the communities of Castleknock, Blanchardstown and other areas.

REDCO Managing Director Darren Cahill, speaking about the deal, said: "Karmann is delighted to sponsor Bohs for the 2013 season. Bohemian FC is our local premier league club and we look forward to enjoying a strong and successful partnership with them.

“We are very supportive of the efforts the club is making to expand their fan base within the local community.”

In an attempt to expand this fanbase throughout the community, Karmann have also announced a ‘Kids Go Free’ promotion this year which allows an adult to bring three kids under the age of 14 to home games free of charge.

Of this promotion, Cahill spoke of the positivity regarding it by saying: “The reaction from staff and customers to this partnership has been incredible and everyone is looking forward to the season ahead.”

Club President Matt Devaney also said that the club are looking forward to the bond that will grow between themselves and Karmann.

“We are very pleased that a company associated with such a strong brand came on board as the club’s sponsor.

“We aim to build a strong partnership that delivers mutual benefits,” he continued. “We thank the team at Karmann and Volkswagen for making this partnership possible.

“Karmann has a strong presence in north-west Dublin from where we draw much of our support. We look forward to working together in the community.”

CEO of Ireland’s Volkswagen Group, Simon Elliott, believes that this is a partnership that will benefit everyone concerned.

He said today: “We are strong supporters of Irish soccer and we believe this is a great partnership between two strong brands.

“Bohemian FC is a fantastic club and we support these strong local relationships which can only benefit our local Volkswagen dealers.”